Find our category leading products in 16 African countries

The number one player in Ethnic hair colour and a leader in Caucasian hair colour in South Africa, we are constantly innovating and looking for new ways to delight our consumers with world-class products at affordable prices. Read more


Inecto: South Africa's leader in ethnic hair care

Our flagship brand, Inecto, has been offering African women up to 100 per cent grey coverage for over 60 years now. With 90 per cent market share in the ethnic hair care market, Inecto is specifically designed to cater to all your colouring needs. Read more


Check out our exciting range and Renew what's you!

Renew, our leading range of high quality Caucasian hair colour products, is the number 2 player by market share. We have exciting shades of deep, vibrant, superior quality, premium hair colour for you to try out! Read more



An emerging markets
multi-local company


We are part of Godrej Consumer Products, the FMCG arm of the over 115-year young Godrej Group,
with a growing presence in Asia, Africa and Latin America

Live a colourful life

Inecto Plus is committed to providing salon quality hair colour, in a range of vibrant exciting shades for the new and emerging consumer. Our hair colours are enriched with Inecto Conditioner, with aloe and protein. So it not only nourishes your hair, but also leaves a long-lasting shine.

One shade away from amazing

Shine from the inside out! Our luxurious Renew permanent hair colour gives you richer, more vibrant looking hair for longer. The secret? Our Colour Infusion Technology locks in colour by penetrating deep into the hair fibre for an intense colour, together with the Aloe and Milk Protein that nourishes, giving you healthy looking hair colour.

Introducing Pro:Voke Touch of Silver

Pro:Voke Touch of Silver is a unique range of salon inspired products for blonde, white and grey hair. The collection uses a unique violet pigment complex to neutralise yellowing, revitalise fading and dullness and brighten hair for stunning, head-turning results!


Be your 'whole self'


When you join Godrej, you join a family that stands by you.
We understand that you play multiple roles and we will support you in playing them.

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